During his keynote address, Clark highlighted top product features and named customers that have already deployed SQL Server 2012. ServiceU Corp. is a leading provider of online and on-demand event management software. The company’s mission-critical applications, which run on Microsoft SQL Server, are responsible for its entire revenue. ServiceU has achieved stringent high-availability goals with zero data loss using SQL Server 2012 AlwaysOn.
WebSphere Commerce streamlines the customer ordering process by integrating marketing and shopping across all channels, including the company’s website, catalog and call center. IBM’s Smarter Commerce initiative delivers software and services to help clients transform their business processes to more quickly respond to shifting customer demands in today’s digitally transformed marketplace.
By contrast, Windows Embedded offers a regular cadence of system updates that have been tested and verified. “With Windows Embedded delivered as a fully packaged system, it’s much easier to handle upgrades as needed without taking the risk of destabilizing the whole system,” Chammings says.













